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Deliciously Creamy Malai Kulfi Flavour – Indulge in the rich, authentic taste of Malai Kulfi with a smooth, satisfying texture while fuelling your muscles with high-quality performance whey protein.. Advanced Filtration for Fast Absorption – Made using Crossflow Ultra and Micro-Filtration Technology, ensuring rapid absorption for quicker muscle recovery and growth.. Naturally loaded with BCAAs and EAAs to support muscle protein synthesis, faster recovery, and enhanced performance.
The brand behind this product — their story and what they stand for.
Indian brand backed by Parag Milk Foods. Known for dairy-sourced fresh whey processed in India for high purity and consistent quality.
Understand which fitness goals this product is best suited for.
Muscle Gain
Supports muscle growth and recovery when combined with resistance training and a protein-rich diet.
A quick look at pricing, tier, and how it stacks up against the category average.
Track how the price has changed over the last 90 days on Amazon.in.
Step-by-step usage instructions so you get the most out of every serving.
Mix 1 scoop with 200–300ml of cold water or milk in a shaker bottle.
Shake vigorously for 15–20 seconds until smooth.
Best consumed within 30 minutes after your workout or as a protein-rich snack between meals.
Use cold water for a lighter drink or cold milk for a creamier shake and extra protein.
See how this product compares to similar options in its category.
| This Product | Asitis Nutrition | Optimum Nutrition | Nutrabay | |
|---|---|---|---|---|
| Price | Rs2,849 | Rs2,998 | Rs2,163 | Rs3,349 |
| Per Serving | Rs95/serving | Rs94/serving | Rs68/serving | Rs105/serving |
| Protein | 24g | 27g | 25g | 25g |
| Servings | 30 | 32 | 32 | 32 |
| Lab Tested | ✓ | ✓ | ✓ | ✓ |
| Rating | 3.9 ★ | 3.9 ★ | 4.2 ★ | 4.2 ★ |
Common questions about this product — answered clearly and honestly.
Yes, this product is vegetarian-friendly. It does not contain any non-vegetarian ingredients.
Yes, this product has been lab tested by Trustified. Third-party lab testing verifies that the product contains what the label claims, giving you confidence in its quality and purity.
Each serving provides 24g of protein. A decent protein hit — suitable for snacking or supplementing your meals.
You get 30 servings per pack at approximately Rs95 per serving. On the higher side — but premium ingredients often come at a premium price.
This product is available in Chocolate, Vanilla and Kesar Pista. Flavour preferences are personal — chocolate and unflavoured tend to be the most versatile options.
The total pack weight is 1kg. With 30 servings, this should last approximately 30 days if you take 1 serving daily.
The most popular time is within 30 minutes post-workout for muscle recovery. However, total daily protein intake matters more than timing. You can also use it as a meal supplement or snack to boost your protein intake anytime.
Asitis Nutrition
AS-IT-IS Nutrition ATOM Whey Protein 1kg | 27g protein | Isolate & Concentrate | Double Rich Chocolate | USA Labdoor Certified | With Digestive Enzymes for better absorption
Optimum Nutrition
Optimum Nutrition (ON) Gold Standard 100% Whey Protein Powder - 1 lb (Double Rich Chocolate), Primary Source Isolate
Nutrabay
Nutrabay Gold Whey Protein Concentrate with Digestive Enzymes 25g Protein, 5.3g BCAA, 3.9g Glutamic Acid – Muscle Support & Recovery – 1kg, Rich Chocolate Crème | Trustified Certified Authentic
Nakpro
Nakpro Platinum Whey Isolate 1kg
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